Directly from you to provide the Services based on contractual relationship with you

CCPA Category A, B, C and D

Automatically collected while using our Services

CCPA Category A, F, G and, K

The CCPA defines consumers’ rights regarding their personal information as below:

Right to access (Right to know) and data portability
Please refer to user rights of our Privacy Policy

Right to erasure (Right to be forgotten)
Please refer to user rights of our Privacy Policy

Personal information sales and opt-out
California residents have the right to “OPT-OUT” of the sales of personal information to the third parties in accordance with CCPA.

THE GENUYN DOES NOT SELL your personal information, so we do not offer an opt-out.

Non-Discrimination
CCPA prohibits a business from discriminating against you exercising the rights of personal information under the law. The discrimination may include the following:

Denying goods or services to you;

Charging different prices or rates for goods or services, including through the use of discounts or other benefits or imposing penalties;

Providing a different level or quality of goods or services to you, if you exercise the rights under the law; and/or

Suggesting that you will receive a different price or rate for goods or services or a different level or quality of goods or services.

CCPA Category A, B, C, D, F, G and/or K

With THE GENUYN Affiliate(s) (if any)

CCPA Category A, F, and/or K

With law enforcement and appropriate third parties for legal reasons

CCPA Category A, B, C, D, F, G and/or K

Your personal information is sold when it is shared for monetary or other valuable consideration for a purpose that is not “business purposes” as defined in the CCPA.

THE GENUYN DOES NOT SELL your personal information for monetary or other valuable considerations. Like many companies, however, we use services that help deliver interestbased ads to you and may transfer Personal Information to business partners for their use. Making Personal Information (such as online identifiers or browsing activity) available to these companies may be considered a “Share” under the CCPA. California residents may opt out of sale or sharing at any time via our “Do Not Sell or Share My Personal Information” control, and we honor Global Privacy Control (GPC) signals. Disclosures to our service providers/contractors for business purposes under written agreements are not “sales” or “sharing.”

In order to exercise the rights of personal information as a California resident, please contact us, using one the following methods:

Email Address : privacy@thegenuyn.com

Office Address : THE GENUYN

27, Hoenamu-ro, Yongsan-gu, Seoul, Republic of Korea

We will send you receipt of your request and explain how long we expect to take to respond to your request if we are able to verify your identity. Requests for specific pieces of personal information will take additional time for us to verify your identity.

For those submitting the request to exercise the rights on behalf of another person, we may request you to submit proof of authorization and identity verification.

We will respond to the requests within 45 days, and it can be extended by an additional 45 days in accordance with CCPA.

We may change, modify, add, or remove a part of this Privacy Policy Addendum based on our Privacy Policy.

Last Updated: August 21, 2025